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Biometrics in Sports: Revolutionizing Athletic Performance and Player Safety
Author: Patryk Suszko Biometric technology rapidly transforms how sports are played, monitored, and analyzed. From elite professionals to...
Lab Fellows
dbacic47
Apr 16
3 min read
Unlocking Consumers’ Minds - Neuromarketing
Author: Grace Jakobs The unconscious mind is a major influence on an individual’s choices. An emerging technique, neuroimaging, helps get...
Lab Fellows
dbacic47
Apr 4
6 min read
Quiet Eye
Author: Stella Burns Think of Tiger Woods lining up a putt, Michael Jordan at the free throw line, or Serena Williams during a tennis...
Lab Fellows
dbacic47
Mar 10
5 min read
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